First Sales of New Supplement Product
Company Plans to Develop Strategic Marketing Campaign
Press Release: NewLife Pharmaceuticals, Inc. – Tue, Jun 5, 2012 8:30 AM EDT
Atlanta, Ga., June 5, 2012 /PRNewswire/ -- New Life Pharmaceuticals provider of quality all-natural dietary supplements, reported today that the Company has recorded the first sales of its supplement products.
With the recent release of the first two products in its signature Vydox product line and the launch of its website (www.vydox.com), New Life is proud to report that it has logged its first sales.
"It is indeed a momentous day," remarked New Life CEO Debbie Smith". "The first sale of a product is always invigorating. It's the reward for copious amounts of perseverance and fortitude. And yet while we're proud of this accomplishment, we realize it's merely a coin in the pot of gold — and we want the whole pot."
To affect revenue growth, New Life plans to develop a strategic marketing campaign. Presently, the Company is actively soliciting proposals from qualified marketing services vendors.
"We're examining our options and have begun the process of vetting potential marketing partners for a targeted, strategic marketing campaign," stated Smith. "As I've said before, increasing brand awareness is essential to New Life's success. Sixty-nine percent of adults in the U.S. use dietary supplements, but they won't use our supplements if they don't know about them. The marketing firm we ultimately hire must have a solid understanding of the supplements industry, the Vydox brand and how best to engage our potential customer base in order to aggressively grow revenue."
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